Immense Group: A New Chapter for Videoslots with Jesper Kärrbrink as CEO

Online gambling operator Videoslots Group has rebranded to Immense Group, marking its transition into a multi-brand enterprise. Alongside this change, the company has appointed Jesper Kärrbrink as the CEO of its new holding entity, Immense Group AB, based in Stockholm, Sweden.

Rebranding to Immense Group
The rebranding reflects the group’s evolution from a single online casino launched in 2011 to a diversified operator managing multiple brands. The portfolio includes popular online gambling platforms such as Mr Vegas, Kungaslottet, Mega Riches, DBET, and Videoslots, all of which will retain their current names and operations.

The group stated that the new structure aims to enhance its ability to unlock the potential of each brand while maintaining its core values. Alexander Stevendahl, CEO and co-founder of Videoslots, noted:
“Adopting the Immense Group name shows our ambition to keep evolving and paving the way for future growth for each individual brand.”

Jesper Kärrbrink’s Appointment
Jesper Kärrbrink, an industry veteran, will lead Immense Group as CEO. Kärrbrink brings extensive experience, having previously served as CEO of Mr Green and Svenska Spel. He is also the chairman of Internet Vikings. Speaking on his new role, Kärrbrink said:
“The Videoslots journey is a true success story. With four additional brands and a new corporate structure, now is the perfect time to introduce a new umbrella brand that carries the strong Videoslots culture into its next chapter.”

Future Outlook
The rebranding is part of a broader strategic plan to expand into more regulated markets and deliver a unique gaming experience to a wider audience. Videoslots Deputy CEO Ulle Skottling previously shared insights into the company’s vision, emphasizing adaptability and compliance as keys to growth.

The formation of Immense Group and Kärrbrink’s leadership signal a promising future for the company, aiming to strengthen its position in the competitive online gambling market while retaining its commitment to innovation and culture.